S D Retail Ltd
Complete IPO details, including price band, financials, subscription status, and key insights.
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IPO Snapshot
Key metrics and details at a glance.
Price Band
₹131
Per ShareLot Size
1000 Shares
Minimum Investment
₹1,31,000
Issue Size
₹64.98 Cr
Face Value
₹10
Per ShareIPO Type
Book Building - SME
Retail Quota
35%
QIB Quota
50%
NII Quota
15%
IPO Timeline
Important dates for your applying strategy.
Subscription Status
Live demand across investor categories.
Track real-time subscription levels:
*Real-time data subject to exchange updates
S D Retail Ltd
Business model, operations, and market positioning.
Promoter Holding (Pre-Issue)
88.82%
Promoter Holding (Post-Issue)
65.29%
Issue Type
Book Building - SME
ISIN
INE0X6F01017
About the Company
S D Retail Limited is in the business of designing, manufacturing, outsourcing, marketing, and retailing sleepwear under the brand name "SWEET DREAMS". SWEET DREAMS is a sleepwear-focused company offering a wide portfolio of stylish and comfortable sleepwear for the entire family, celebrating the transition from work to home life and catering to every aspect of downtime. The Company designs its products to cater to men and women across all age groups including kids (from age 2 Year to 16 Year) and fits that are suitable to various body types and physiques. In addition, the company is in adjacent categories such as loungewear, workout wear, athleisure, and work leisure pants.
Industry Overview
The India sleepwear market is anticipated to reach market size of USD 1303.88 Million by 2029, with progressive CAGR of 15.12% by 2024-29. The sleepwear industry in India has witnessed significant growth over the past decade. Traditionally, sleepwear in India consisted of simple and utilitarian garments, but evolving fashion trends, increasing disposable income, and a growing awareness of comfort and lifestyle have transformed this sector into a dynamic and profitable market.
Company History
S D Retail Limited was originally incorporated as "S D Retail Private Limited" vide registration no. 146313 under the provisions of the Companies Act 1956 pursuant to Certificate of Incorporation dated May 14, 2004 issued by Registrar of Companies, Mumbai, Maharashtra. Further, the registered office of the Company was shifted from Mumbai, Maharashtra to Ahmedabad, Gujarat w.e.f. February 6, 2009. Subsequently the Company was converted into Public Limited Company and name of the company was changed from "S D Retail Private Limited" to "S D Retail Limited" vide fresh certificate of incorporation dated June 19, 2024 issued by the Registrar of Companies, Central Processing Centre.
Products & Services
- The Company is in the business of designing, manufacturing, outsourcing, marketing, and retailing sleepwear.
Growth Strategy
- Strengthen leadership position in sleepwear market and focus on additional product launches for Store Sales Growth.
- Continue to expand retail network with a focus on EBOs.
- Focus on online channels and capitalize on the e-commerce trend.
- Leverage Technology to Bring Cost Efficiency and Enhance Customer Experience.
Customer Base
Wholesaler and Retailer
Financial Performance
Revenue, profit after tax and total assets across the last 3 reported financial years.
Revenue
Amount in ₹ crore
Profit After Tax (PAT)
Amount in ₹ crore
Total Assets
Amount in ₹ crore
Figures in ₹ crore, on a standalone basis, as reported for FY24 to FY26.
Objects of the Issue
How the company plans to utilize IPO proceeds.
Use of Proceeds
The funds raised through this IPO will be used for:
Initial public issue of upto 49,60,000 equity shares of Rs. 10/- each ("Equity Shares") of S D Retail Limited ("SDRL" or the "Company" or the "Issuer") for cash at a price of Rs. 131/- per equity share including a share premium of Rs. 121/- per equity share (the "Issue Price"), aggregating to Rs. 64.98 crores ("The Issue"), of which upto 2,50,000 equity shares of Rs. 10/- each for cash at a price of Rs. 131/- per equity share including a share premium of Rs. 121/- per equity share aggregating to Rs. 3.28 crores will be reserved for subscription by market maker to the issue (the "Market Maker Reservation Portion"). The issue less market maker reservation portion i.e. issue of upto 47,10,000 equity shares of Rs. 10/- each including a share premium of Rs. 121/- per equity share aggregating to Rs. 61.70 crores is hereinafter referred to as the "Net Issue". The issue and the net issue will constitute 26.49% and 25.16%, respectively of the post issue paid up equity share capital of the company.
*Subject to approvals and market conditions.
Strengths & Risks
Key competitive advantages and factors to consider before investing.
- Multi-channel pan-India distribution network and newfound focus on EBOs.
- In-house expertise in designing and developing products.
- Strong unit economics with scalable asset light model.
- Scalable Business Model.
- Organizational stability along with management expertise.
- The application has been filed to NCLT under section 9 of Insolvency and Bankruptcy Code, 2016 against the Company and the same is pending with NCLT, Ahmedabad. Any adverse outcome of the pending proceeding will impact the operations of the Company.
- The company products are sold under a single brand, "SWEET DREAMS'. Any inability to effectively market its products, or any deterioration in public perception of the company brand, could affect consumer footfall and consequently adversely impact its business, financial condition, cash flows and results of operations.
- Its business is primarily concentrated on the sale of women's sleepwear's and is vulnerable to variations in demand and changes in consumer preferences which could have an adverse effect on its business, results of operations and financial condition.
- The company operates in highly competitive markets in each of its product segments in both offline and online channels and an inability to compete effectively may adversely affect its business, results of operations and financial condition. Further, pricing pressure from its competitors may affect the company ability to maintain or increase its product prices and, in turn, the company revenue from product sale, gross margin and profitability, which may materially and adversely affect its business, cash flows, results of operations and financial condition.
- If the company is unable to predict customer demands and maintain optimum inventory level there may be an adverse effect on its results of operations, financial condition, and cash flows.