Ethics Policy

At Alice Blue, we are committed to upholding the highest standards of personal, organizational, and corporate behavior.

Personal Standards

At Alice Blue, every employee is expected to act with integrity and honesty. This means treating colleagues, clients, and partners with respect, and fostering an inclusive and positive workplace. We prioritize open communication and transparency, ensuring information is shared promptly. Accountability is essential, as we take responsibility for our actions and address any arising issues.

Organizational Standards

Alice Blue is committed to ethical practices that promote fair competition and social responsibility. We comply with all relevant laws and regulations and engage in sustainable practices that support the care and protection of the environment. Additionally, we avoid conflicts of interest to ensure that personal interests do not interfere with our commitment to clients and the organization.

Corporate Standards

Our corporate behavior reflects our dedication to ethical practices and professionalism. We ensure fair treatment for all clients and sub-brokers, safeguarding their privacy and confidentiality. We are also committed to continuous improvement through ongoing ethical training and development, fostering a culture of integrity and accountability.