Get ahead with the Freedom15 (F15) Plan!

Rs. 15 per order or 0.05% whichever is lower

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Trade With Ease

Seize your opportunity, get the Tech Driven Trading Edge with ANT. Perfect for both beginners and experts

Trade With Ease
  • Real-time Feeds with 20 Depth Buy/Sell Bids
  • Ultra speed & Ultra light for all your Trading needs.
  • EDIS for Equity Delivery. EDIS (Electronic Delivery Instruction.
  • Sip helps you sell shares without POA).
  • Separate dashboard with Market Movers, Indices, OrderBook,and Margin details.
  • Advanced charting with 100+ indicators.
  • Set unlimited number of price alerts for instant updates.
  • Easy and Fast Transfer of funds with UPI & Net banking.
Alice Blue Trading Platform

More Than


Investors & Traders Across India Use Alice Blue Platforms

Its Not Just The Price Advantage With Us!

Discover the multiple benefits and vast value created for Investors and Traders

Single Margin

Trade with single margin across NSE, BSE & MCX.


Benefit from Cover Order in options trading & Margin Traded Funds in all other segments

Simplified Brokerage

Spend your time trading, not wondering what it costs. Choose Freedom15 brokerage plan.

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Trade Store

Access India's first products marketplace with over 20 tools for traders, investors & strategists

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Trade School

Market insights, education, and resources from industry experts.

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Get free advanced API access to tailor your strategies.

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Benefits of Trading with Alice Blue

Get started with Demat account with Alice Blue today!

  • Over 1000 Tools, Tips and other useful collaterals
  • Multilingual Support for quick resolution
  • Advanced Customer & Partner Dashboards
  • Trade Store aggregator app bringing cost & content benefits
  • Trade School courses and learnings to make investing and trading profitable
  • 16+ Branches across India