SMR Jewels Ltd
Complete IPO details, including price band, financials, subscription status, and key insights.
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IPO Snapshot
Key metrics and details at a glance.
Price Band
₹128
Per ShareLot Size
1000 Shares
Minimum Investment
₹1,28,000
Issue Size
₹63.74 Cr
Face Value
₹10
Per ShareIPO Type
Book Building - SME
Retail Quota
49.99%
QIB Quota
10%
NII Quota
40.01%
IPO Timeline
Important dates for your applying strategy.
Subscription Status
Live demand across investor categories.
Track real-time subscription levels:
*Real-time data subject to exchange updates
SMR Jewels Ltd
Business model, operations, and market positioning.
Promoter Holding (Pre-Issue)
90.37%
Promoter Holding (Post-Issue)
65.74%
Issue Type
Book Building - SME
ISIN
INE11XK01017
About the Company
We specialize in Designer Heritage Jewellery that blends the richness of India's cultural and artistic traditions with modern aesthetics. Our jewellery reflects intricate craftsmanship, heritage artistry, and traditional motifs, while incorporating contemporary styles to suit the evolving tastes of today's customers. Each piece is created with its own storytelling, carrying cultural meaning, emotional value, and artistic expression.
Industry Overview
Manufacturing is emerging as an integral pillar in the country's economic growth, thanks to the performance of key sectors like automotive, engineering, chemicals, pharmaceuticals, and consumer durables. The Indian manufacturing industry generated 16-17% of India's GDP pre-pandemic and is projected to be one of the fastest growing sectors. The machine tool industry was literally the nuts and bolts of the manufacturing industry in India. Today, technology has stimulated innovation with digital transformation a key aspect in gaining an edge in this highly competitive market. Technology has today encouraged creativity, with digital transformation being a critical element in gaining an advantage in this increasingly competitive industry. The Indian manufacturing sector is steadily moving toward more automated and process-driven manufacturing, which is projected to improve efficiency and enhance productivity.
Company History
Our Company was originally incorporated as a private limited Company under the name of "SMR Jewels Private Limited" on October 26, 2018 under the provisions of the Companies Act, 2013 with the Registrar of Companies, Central Registration Centre bearing registration number as U74999GJ2018PTC104946. Subsequently, pursuant to Special Resolution passed by the Shareholders at the Extra Ordinary General Meeting, held on September 14, 2024, our Company was converted into a Public Limited Company and consequently the name of our Company was changed from "SMR Jewels Private Limited" to "SMR Jewels Limited" vide a fresh certificate of incorporation consequent upon conversion from private company to public company dated October 11, 2024 issued by the Registrar of Companies, Central Registration Centre bearing CIN U74999GJ2018PLC104946.
Growth Strategy
- Strengthening B2B Relationships and Expanding Market Reach.
- Continuous Design Expansion and Disciplined Inventory Management.
- Brand Building in B2B.
- Jewellery Studio Development.
- Enhancing Operating Effectiveness and Efficiency.
Financial Performance
Revenue, profit after tax and total assets across the last 3 reported financial years.
Revenue
Amount in ₹ crore
Profit After Tax (PAT)
Amount in ₹ crore
Total Assets
Amount in ₹ crore
Figures in ₹ crore, on a standalone basis, as reported for FY24 to FY26.
Objects of the Issue
How the company plans to utilize IPO proceeds.
Use of Proceeds
The funds raised through this IPO will be used for:
Initial public offer of 49,80,000 equity shares of face value of Rs. 10/- each ("Equity Shares") of SMR Jewels Limited (the "Company" or "SMR Jewels" or "Issuer") at an offer price of Rs. 128 per equity share (including a share premium of Rs. 118 per equity share) for cash, aggregating Rs. 63.74 Crores ("Public Offer") comprising a fresh issue of 40,00,000 equity shares aggregating to Rs. 51.2 Crores (the "Fresh Issue") and an offer for sale of 3,50,000 equity shares by Parul Manoj Soni, 3,50,000 equity shares by Dipikaben Virendra Soni, 1,40,000 equity shares by Vismay Manojkumar Soni; 50,000 equity shares by Drashti Pal Modi, 30,000 equity shares by Bhanumati Ramanlal Parekh, 30,000 equity shares by Soni Mitul Virendra and 30,000 equity shares by Soni Niharika Vismay ("the Selling Shareholders") aggregating 9,80,000 equity shares by the selling shareholders ("Offer For Sale") aggregating to Rs. 12.54 Crores out of which 2,49,000 equity shares of face value of Rs. 10/- each, at an offer price of Rs. 128 per equity share for cash, aggregating Rs. 3.19 Crores will be reserved for subscription by the market maker to the offer (the "Market Maker Reservation Portion"). The public offer less market maker reservation portion i.e. Offer of 47,31,000 equity shares of face value of Rs. 10/- each, at an offer price of Rs. 128 per equity share for cash, aggregating Rs. 60.56 Crores is hereinafter referred to as the "Net Offer". The public offer and net offer will constitute 26.70% and 25.36% respectively of the post-offer paid-up equity share capital of the company. Price Band: 128/- per equity share of face value of Rs. 10.00 each. The floor price is 12.8 times the face value of the equity shares. Bids can be made for a minimum of 2 lots of 1,000 equity shares and in multiples of 1,000 equity shares thereafter.
*Subject to approvals and market conditions.
Strengths & Risks
Key competitive advantages and factors to consider before investing.
- Experienced Promoter and management team with proven execution capabilities and Skilled work force and Karigars with contemporary designing capabilities.
- Long business experience and established network of suppliers and Clients.
- Profitable track record and strong balance sheet.
- Wide and diverse range of ornament offerings.
- Large and unique design database.
- The company may continue to derives a material portion of its revenue from the company top ten customers and its financial dependence on the company top ten customers poses a potential risk. A reduction in business from these top ten customers or any other major clients could has negative implications for both its revenue and profitability.
- The company is highly dependent on its suppliers for uninterrupted supply of Raw-Materials. Any shortfall in the supply of its raw materials, or an increase in the company raw material costs and other input costs, may adversely affect the pricing and supply of its products with subsequently having an adverse effect on the business, results of operations and financial conditions of the company.
- The company revenues is highly dependent on its operations in geographical region of state of Gujarat. Any adverse development affecting the company operations in this region could has an adverse impact on its business, financial condition and results of operations.
- A significant portion of the company manufacturing relies on artisans or Karigars who operates independently, which could introduce its to potential risks stemming from any challenges or changes affecting their operations.
- Regulatory and Financial Risks Dues to Delay in Filing Form MGT-14 and Late Refund of Application Money.