Tourism stock jumps after signing MoU with Korea Tourism OrganizationTourism stock jumps after signing MoU with Korea Tourism Organization

Introduction:

Tourism stock has partnered with Korea Tourism Organization to promote Korea as a key destination for Indian travelers. Through digital campaigns, curated experiences, and expanded outreach, the collaboration aims to boost Korea’s visibility and attract more Indian tourists to explore its diverse attractions.

Share Price movement of Easy Trip Planners:

On February 21, 2025, Easy Trip Planners Ltd opened at ₹12.22, reaching a high of ₹12.59, up 1.9% from its previous close of ₹12.35, and a low of ₹12.18. Currently, it is trading at ₹12.29, with a market cap of ₹4,355.68 crore.

Easy Trip Planners  share price rise:

EaseMyTrip has signed an MoU with Korea Tourism Organization (KTO) to promote Korea as a key travel destination for Indian tourists. The partnership aims to enhance Korea’s presence in India through digital campaigns, curated experiences, and a dedicated microsite showcasing travel opportunities.  

As part of this collaboration, EaseMyTrip will create a Korea-focused section on its platform, featuring travel itineraries, attractions, and essential insights. The initiative includes social media campaigns, blogs, and video content to highlight Korea’s cultural heritage, modern cities, and natural landscapes for Indian travelers.  

Additionally, EaseMyTrip will expand its outreach to Tier 2 and Tier 3 cities, increasing Korea’s visibility among emerging outbound travelers. Using data analytics, it will provide KTO with insights on Indian travel trends, helping refine marketing strategies and optimize promotional efforts for maximum engagement.

Also Read: Green energy PSU stock jumps after signing MoU with Bharat Light and Power

Recent news About Easy Trip Planners:

In recent developments, Easy Trip Planners reported a 26.3% decline in net profit for Q3 FY25, amounting to ₹33.6 crore, with revenue from operations decreasing by 6.5% to ₹150.5 crore.

Stock performance of Easy Trip Planners for Period of 1 week, 6 months and 1 year:

Tourism stock showed mixed performance across different periods. Over the past week, it gained 3.35%, reflecting short-term recovery. However, in six months, the stock declined by 39.6%, and over the past year, it dropped 47.8%, indicating prolonged challenges in its market performance.

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Shareholding pattern of Easy Trip Planners:

All values in %	Dec-24	Sep-24	Jun-24
Promoters	50.38	50.38	64.3
FII	2.58	2.5	2.57
DII	3	2.64	2.6
Retail & others	44.05	44.47	30.54

About Easy Trip Planners:

Easy Trip Planners is a leading online travel platform in India, offering flight, hotel, holiday, and bus booking services. Known for its no-convenience-fee model, it provides seamless travel experiences, competitive pricing, and extensive domestic and international travel options.

Disclaimer: The above article is written for educational purposes, and the companies’ data mentioned in the article may change with respect to time The securities quoted are exemplary and are not recommendatory.